Hunting & Fishing - Hard & Soft Baits

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Rapala Husky Magnum 15 - 5-1/2" - Purple Mackerel [HMAG15PM]

Husky Magnum 15 - 5-1/2" - Purple MackerelThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine...

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Rapala Husky Magnum 15 - 5-1/2" - Hot Pink UV [HMAG15HPU]

Husky Magnum 15 - 5-1/2" - Hot Pink UVThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle...

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Rapala X-Rap Long Cast 5-1/2" - Purple Mackerel [SXRL14PM]

X-Rap® Long Cast 5-1/2" - Purple MackerelDesigned for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy and tough to target large, aggressive saltwater predators....

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Williamson Tuna Catcher Rigged 5 - 5.5" - Black Knight [TCRX5BK]

Tuna Catcher Rigged 5 - 5.5" - Black KnightFeatures an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial favorite “Catcher” family...

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Rapala X-Rap Magnum 30 - HD Squid [XRMAG30HDSQ]

X-Rap® Magnum® 30 - HD SquidX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted. Nothing to hinder...

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Rapala X-Rap Magnum 20 - HD Squid [XRMAG20HDSQ]

X-Rap® Magnum® 20 - HD SquidX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted. Nothing to hinder...

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Rapala X-Rap Magnum Stick - Mint Green [XRMAGST17MTG]

X-Rap® Magnum® Stick - Mint GreenWeighted for long-casts and designed for fast, aggressive retrieves, the X-Rap® Magnum® Stick 17 swims in wide S curves on retrieve. The horizontal line tie...

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Luhr-Jensen 4-1/8" Dipsy Diver - Silver/Silver Bottom Crush [5560-001-2508]

4-1/8" Dipsy Diver - Silver/Silver Bottom CrushThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right,...

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Rapala X-Rap Twitchin Mullet 3-1/8" Electric Chicken [SXRTM08EC]

X-Rap® Twitchin’ Mullet 3-1/8" Electric ChickenThe subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide, twitching walk-the-dog swimming action. Xtreme Flash with X-Rap® attitude...

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Rapala X-Rap Saltwater 3-1/8" Purple Chartreuse [SXR08PRCH]

X-Rap® Saltwater 3-1/8" Purple ChartreuseSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries...

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Luhr-Jensen 4-1/8" Dipsy Diver - Clear/Clear Bottom UV Moon Jelly [5560-001-2507]

4-1/8" Dipsy Diver - Clear/Clear Bottom UV Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left...

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Rapala X-Rap Magnum Xplode 170 - Mullet [XRMAGXP170MU]

X-Rap® Magnum® Xplode 170 - MulletThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

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Rapala X-Rap Magnum 15 Redhead [XRMAG15RH]

X-Rap® Magnum® 15 RedheadThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to...

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Rapala X-Rap Magnum 30 Bonito [XRMAG30BTO]

X-Rap® Magnum® 30 BonitoThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to...

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Rapala X-Rap Magnum 20 Dorado [XRMAG20D]

X-Rap® Magnum® 20 DoradoThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to...

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Rapala X-Rap Magnum 30 Gold Green Mackerel [XRMAG30GGM]

X-Rap® Magnum® 30 Gold Green MackerelThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the...

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Rapala X-Rap Magnum 30 Hot Pink UV [XRMAG30HPU]

X-Rap® Magnum® 30 Hot Pink UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the...

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Rapala X-Rap Magnum 20 Hot Head [XRMAG20HH]

X-Rap® Magnum® 20 Hot HeadThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15...

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Rapala X-Rap Magnum 15 Hot Head [XRMAG15HH]

X-Rap® Magnum® 15 Hot HeadThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15...

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Rapala X-Rap Magnum 20 Glass Ghost [XRMAG20GGH]

X-Rap® Magnum® 20 Glass GhostThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15...

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Rapala X-Rap Magnum 30 - HD Flying Fish [XRMAG30HDFFU]

X-Rap® Magnum® 30 - HD Flying FishX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted. Nothing to...

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Rapala X-Rap Magnum Xplode 130 - AYU [XRMAGXP130AYU]

X-Rap® Magnum® Xplode 130 - AYUThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

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Rapala X-Rap Magnum Xplode 130 - Blue Sardine [XRMAGXP130BSRD]

X-Rap® Magnum® Xplode 130 - Blue SardineThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb...

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Rapala X-Rap Magnum 20 Hot Pink UV [XRMAG20HPU]

X-Rap® Magnum® 20 Hot Pink UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the...