Hunting & Fishing - Hard & Soft Baits

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Luhr-Jensen 2-1/4" Dipsy Diver - Kelly Green/Silver Bottom Moon Jelly [5560-030-2511]

2-1/4" Dipsy Diver - Kelly Green/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left...

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Luhr-Jensen 3-1/4" Dipsy Diver - Clear/Clear Bottom UV Moon Jelly [5560-000-2507]

3-1/4" Dipsy Diver - Clear/Clear Bottom UV Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left...

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Luhr-Jensen 2-1/4" Dipsy Diver - Silver/Silver Bottom Crush [5560-030-2508]

2-1/4" Dipsy Diver - Silver/Silver Bottom CrushThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right,...

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Luhr-Jensen 4-1/8" Dipsy Diver - Silver/Silver Bottom Crush [5560-001-2508]

4-1/8" Dipsy Diver - Silver/Silver Bottom CrushThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right,...

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Luhr-Jensen 20' Jet Driver - Silver Crush [5540-020-2502]

20' Jet Driver - Silver CrushThe Jet Diver's unique, buoyant design collects water pressure against its wings to dive; Yet when pressure is relaxed, the Jet Diver will float off...

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Rapala X-Rap Saltwater 3-1/8" Electric Chicken [SXR08EC]

X-Rap® Saltwater 3-1/8" Electric ChickenSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries...

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Rapala X-Rap Saltwater 4" Purple Chartreuse [SXR10PRCH]

X-Rap® Saltwater 4" Purple ChartreuseSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries...

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Rapala X-Rap Magnum Xplode 170 - Wahoo UV [XRMAGXP170HWHU]

X-Rap® Magnum® Xplode 170 - Wahoo UVThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb...

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Rapala X-Rap Magnum Xplode 170 - Dorado [XRMAGXP170D]

X-Rap® Magnum® Xplode 170 - DoradoThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the...

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Rapala X-Rap Magnum Stick 17 - HD Ghost [XRMAGST17HDGH]

X-Rap® Magnum Stick 17 - HD GhostThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it...

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Rapala X-Rap Magnum Xplode 170 - Blue Sardine [XRMAGXP170BSRD]

X-Rap® Magnum® Xplode 170 - Blue SardineThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb...

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Rapala X-Rap Magnum Xplode 130 - Blue Sardine [XRMAGXP130BSRD]

X-Rap® Magnum® Xplode 130 - Blue SardineThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb...

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Rapala X-Rap Magnum Stick 17 - Purple High Voltage [XRMAGST17PHV]

X-Rap® Magnum Stick 17 - Purple High VoltageThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making...

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Rapala X-Rap Magnum 30 Hot Head [XRMAG30HH]

X-Rap® Magnum® 30 Hot HeadThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15...

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Rapala X-Rap Magnum 30 Silver Blue Mackerel [XRMAG30SBM]

X-Rap® Magnum® 30 Silver Blue MackerelThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the...

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Rapala X-Rap Magnum 20 Dorado [XRMAG20D]

X-Rap® Magnum® 20 DoradoThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to...

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Rapala X-Rap Magnum 15 Purple Mackerel [XRMAG15PM]

X-Rap® Magnum® 15 Purple MackerelThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15...

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Berkley Gulp! Saltwater Sand Eel - 5" - Silver Mud [1121693]

Gulp!® Saltwater Sand Eel - 5" - Silver MudThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next...

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Berkley Gulp! Saltwater Sand Eel - 5" - Sapphire Shine [1121691]

Gulp!® Saltwater Sand Eel - 5" - Sapphire ShineThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next...

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Rapala X-Rap Magnum 30 - HD Flying Fish [XRMAG30HDFFU]

X-Rap® Magnum® 30 - HD Flying FishX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted. Nothing to...

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Rapala X-Rap Magnum Stick 17 - HD Bonito [XRMAGST17HDBTO]

X-Rap® Magnum Stick 17 - HD BonitoThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it...

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Rapala X-Rap Magnum Stick 17 - Anchovy [XRMAGST17ANC]

X-Rap® Magnum Stick 17 - AnchovyThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it a...

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Rapala X-Rap Magnum 20 Glass Ghost [XRMAG20GGH]

X-Rap® Magnum® 20 Glass GhostThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15...

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Rapala X-Rap Magnum 20 Hot Head [XRMAG20HH]

X-Rap® Magnum® 20 Hot HeadThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15...